Promotional materials to promote local GIs in LDCs

In recent years, strong economic growth has resulted in an increase in the number of geographical indications (GIs) registered in ASEAN countries. From June to December 2022, ARISE+ IPR and ​​ASEAN intellectual property (IP) offices from LDCs will create promotional videos to highlight the benefits of geographical indication (GI) registration and protection, and to promote registered GIs in these countries. These videos will be in local languages with English subtitles in order to promote these GIs nationally and internationally.