International Seminar: Leveraging IP for Sustainable Growth and Competitiveness – IP Management for SMEs in Argentina and other MERCOSUR countries
The virtual seminar about intellectual property (IP) management for small- and medium-sized enterprises (SMEs) is organised by the AL-INVEST Verde IPR project, co-funded and implemented by the European Union Intellectual Property Office (EUIPO) and financed by the European Commission, the National Industrial Property Office of Argentina (INPI) and the Argentine Confederation of the Medium-sized Enterprise (CAME).
The event’s objective is to strengthen the understanding of IP rights among SMEs and local entrepreneurs. It focuses on the strategic use of IP rights for product development and international positioning as well as enhancing sustainable development. Its goal is to build a business community that is informed about the role of IP rights in sustainability.
The seminar’s target audience is SMEs, businesses, chambers of commerce and entrepreneurs from Latin America. The event’s attendees will be able to better navigate global markets, ensuring their sustainable practices are both economically viable and legally protected.
See also this news article for more information about the event, including the recordings and presentations.